J.LEAGUE Viewing Party & Football Festival Hong Kong 2026 @ New Metro Plaza

The Japan Professional Football League (J.LEAGUE) will host a free football festival and viewing party at New Metro Plaza in Kwai Fong on October 31 and November 1, 2026, featuring live match broadcasts, a jersey exhibition, and interactive activities for all football fans.
- When
31 Oct 2026 - 1 Nov 2026 10:00 - 22:00
- Location
New Metro Plaza
New Territories Kwai Chung Kwai Tsing
223 Hing Fong Road, Kwai Fong, New Territories, Hong Kong
- Lau Shun-man · MC
- Yusuke Maruhashi · Club Ambassador
- Kazuma Watanabe · Football Legend
- JFFT · Guest Performers
Highlights
The Japan Professional Football League (J.LEAGUE) is coming to Hong Kong for an action-packed weekend on October 31 and November 1, 2026. Join us at New Metro Plaza in Kwai Fong for the "J.LEAGUE Viewing Party & Football Festival," a fully free event designed to bring the heart of Japanese football culture to Hong Kong.
Program Details
Get ready for non-stop action with live broadcasts of key matches on the giant screen: Kashima Antlers vs. Cerezo Osaka (Oct 31, 2:00 PM), Yokohama F. Marinos vs. Kawasaki Frontale (Nov 1, 12:00 PM), and FC Machida Zelvia vs. Gamba Osaka (Nov 1, 3:00 PM). Beyond the matches, the venue will host interactive stage sessions, games, and giveaways throughout the event.
Football enthusiasts won't want to miss the comprehensive J1 Club Jersey Exhibition, showcasing the latest kits from all 20 clubs. Visit the official pop-up store for exclusive Hong Kong-edition merchandise, including Japanese-style festival Happi coats, themed T-shirts, Captain Tsubasa collaborative footballs, and other official J.LEAGUE gear. Multiple photogenic installations and backdrops are available for fans to capture the moment.
Special Guests
Hosted by professional football commentator Lau Shun-man, the event will be inaugurated by the Consul-General of Japan in Hong Kong, Mr. Miura Jun. Special appearances will be made by J.LEAGUE legends, including Cerezo Osaka Ambassador Yusuke Maruhashi and former Japan national team player Kazuma Watanabe. Popular online personalities from JFFT—including Bed Gor, Hui Yin, Mona, Loklam, Zan Sir, and Man Sir—will also interact with the crowd.
Ticketing & Offers
Admission is free of charge. Attendees who purchase J.LEAGUE match tickets on-site will receive an exclusive limited-edition T-shirt or support towel. Additionally, followers of the official J.LEAGUE Instagram account can redeem special files or canvas tote bags, while supplies last.
Venue & Access
Conveniently located at New Metro Plaza, just a short walk from Kwai Fong MTR Station. We look forward to seeing all football fans there for an unforgettable weekend!









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